ON SITE STAFFING & SUPPORT
Your client advisor is your key resource; the "quarterback" of the team with complete access to all resources and expertise at CMI. Whether on site at your office or remotely based, your client advisor will work closely with your team to identify challenges, develop insights, create solutions and take appropriate action.
TRADE PROMOTION OPTIMIZATION AND PLANNING
Our custom modelling is the solution that fits YOUR NEED - not the generic need that is based on what happened at a syndicated level.
Your trade strategy has to deliver the wins for the entire organization and its customers. We all seek better tools to help with trade but does your organization really need another tool? We can sell you a tool but the solution is really a combination of better tools and outstanding people. Our P3TM service aims directly at Selling More and Selling Right with your customers.
It requires collaboration – we arm your people, your people arm the customer and we all win.
Your trade strategy has to deliver the wins for the entire organization and its customers. We all seek better tools to help with trade but does your organization really need another tool? We can sell you a tool but the solution is really a combination of better tools and outstanding people. Our P3TM service aims directly at Selling More and Selling Right with your customers.
It requires collaboration – we arm your people, your people arm the customer and we all win.
CATEGORY MANAGEMENT
CMI knows how retailers think from the inside.
Category Management as an objective is fairly simple – the right products in front of the right people at the right time for the right price.
The process can be very complex. The number of items, stores, formats, regions, prices, and strategies drives a final, detailed output.
CMI understands that the expertise is in knowing and anticipating how things work in the "real world, " and developing solutions to deliver effective and consistent execution.
We have firsthand experience from working within retailers and understand the barriers and opportunities that exist. Everything from supply chain and logistics to sales, category, and brand management.
How does this help you?
We know how to spot issues before its too late, time consuming or expensive to fix.
We can help you understand how to get promotions in place when they don’t meet standard criteria.
We know that getting a listing and a spot on a planogram and initial distribution is only half the job – we can help define realistic and achievable planogram and distribution targets and track them.
We know how to motivate stakeholders and have insight into tactics to improve performance and distribution.
We know how to work around and within a retailer’s barriers to find incremental opportunities most others would miss.
Category Management as an objective is fairly simple – the right products in front of the right people at the right time for the right price.
The process can be very complex. The number of items, stores, formats, regions, prices, and strategies drives a final, detailed output.
CMI understands that the expertise is in knowing and anticipating how things work in the "real world, " and developing solutions to deliver effective and consistent execution.
We have firsthand experience from working within retailers and understand the barriers and opportunities that exist. Everything from supply chain and logistics to sales, category, and brand management.
How does this help you?
We know how to spot issues before its too late, time consuming or expensive to fix.
We can help you understand how to get promotions in place when they don’t meet standard criteria.
We know that getting a listing and a spot on a planogram and initial distribution is only half the job – we can help define realistic and achievable planogram and distribution targets and track them.
We know how to motivate stakeholders and have insight into tactics to improve performance and distribution.
We know how to work around and within a retailer’s barriers to find incremental opportunities most others would miss.
ANALYTIC CONSULTING
Analyzing history is an integral part in understanding what worked out well and what did not deliver the expected results and WHY. Today’s world requires nimble analytics but this does not mean that "quick" will always be "best." Creating the right plans for today and the future means that the RIGHT time must be spent on evaluating strategies and tactics so that improvements can be made.
“I need my people to make quick decisions.”
Over the past decade, we have heard the above statement over and over again. When you take a moment to digest it, you will probably reach the same conclusion we did. If only 10% of today’s work force is made up of true analysts, regardless of how some tools and reports are designed, people can easily misinterpret the results and make the wrong decision.
Our business model takes your input and mixes it with our know how so that you can solve any of the problems that you are facing.
• Challenges with your Customers
• Challenges with your competitors
• Challenges with your own portfolio
• When to price, how to price, how to lead and when to follow
The best part is that no matter what the question or how big or small your company is, we tackle it the same way. That means the start up is equal to mid-level and Tier 1 in our eyes. It’s time to set your sights on CMI Insights and let the dialogue begin.
“I need my people to make quick decisions.”
Over the past decade, we have heard the above statement over and over again. When you take a moment to digest it, you will probably reach the same conclusion we did. If only 10% of today’s work force is made up of true analysts, regardless of how some tools and reports are designed, people can easily misinterpret the results and make the wrong decision.
Our business model takes your input and mixes it with our know how so that you can solve any of the problems that you are facing.
• Challenges with your Customers
• Challenges with your competitors
• Challenges with your own portfolio
• When to price, how to price, how to lead and when to follow
The best part is that no matter what the question or how big or small your company is, we tackle it the same way. That means the start up is equal to mid-level and Tier 1 in our eyes. It’s time to set your sights on CMI Insights and let the dialogue begin.
PLANOGRAM SUPPORT - "IT IS REALLY OUTSOURCING"
We’ve been doing it for years and we’ve been doing it well. This is because our people are experienced captains and advisors that have dealt with most of today’s crucial customers which means that we understand how it works, and how to navigate the customer. And since we are serious about our analytics, we know how to make and communicate the right decisions.
If your organization experienced some turn over, does not train in this area, or just needs help (short or long term), our servicing model guarantees that we can fit your need. Our analytic solutions can tell you everything your need to know about the planogram, the planogram changes and even go further, deeper, and wider to report on compliance and the results that followed after execution.
If your organization experienced some turn over, does not train in this area, or just needs help (short or long term), our servicing model guarantees that we can fit your need. Our analytic solutions can tell you everything your need to know about the planogram, the planogram changes and even go further, deeper, and wider to report on compliance and the results that followed after execution.
TRACKING IN-STORE AND FLYERS
For almost a decade now, we have been tracking retail flyers in order to measure the impact of activity on customer wide and store level sales. Speaking of stores, we also audit for retail conditions. That means if the question is about pricing, positioning, merchandising, holding power, stock level, or adjacencies, than we can get to your answer.
It’s not the sexiest part of the business but it is necessary.
It’s not the sexiest part of the business but it is necessary.
BUSINESS INSIGHTS
Think of the powerful effect that your organization gains when you unlock operational visibility with your business insights. Essentially, you get a multiplier effect and most importantly, a competitive advantage. We call it Operational Intelligence
Let us aid, help, guide or flat out integrate the following for you
• Shipments
• Inventory
• Targets, Budgets, Forecasts
• Custom Characteristics
• Custom Data
• Trade Spend Software Integration
Let us aid, help, guide or flat out integrate the following for you
• Shipments
• Inventory
• Targets, Budgets, Forecasts
• Custom Characteristics
• Custom Data
• Trade Spend Software Integration